Giant Telecommunication Company, MTN is rebranding its company as a full-time technological company. It hinted this in a teaser released by the company on Thursday.
Why it matters.
MTN is one of the biggest telecommunication companies in Africa. People don’t just use MTN in Nigeria and Africa, countries like Afghanistan and Iran also have active MTN cell service. But in its latest teaser, the telecommunication giant is showing signs of being a full technological company with financial technology, artificial intelligence, amongst others.
In a part of the teaser, MTN said as a part of its vision to fasten Africa’s progress, it is launching an upgraded brand identity and campaign beginning from the 27th of February. It further changed its logo from red, white and blue to all blue covered in an oval.